CoronaCare platform launches emotional wellness campaign

CoronaCare for South Africa is a collaborative nationwide match-making platform connecting concerned South African donors, corporates, small businesses, artists, musicians and NPOs in an effort to provide for our most disadvantaged communities.

To date they have supported over 136 NPOs with food relief and are working towards sustainable food projects so that communities can work towards feeding themselves long after the food vouchers have run out.

Their most recent endeavour has been to launch a sister account, @theifeelproject on Instagram and Facebook, to showcase our latest campaign — The ‘I FEEL’ Project. The ‘I FEEL’ Project is focused on emotional well-being aimed at empowering people to actively participate in managing and improving their mental health. This collaborative platform is for people to share their experiences in short video clips and have meaningful discussions. 

COVID-19 has made us vulnerable — for some it has exasperated pre-existing conditions, and for others it has brought out struggles they are facing for the first time or ones they haven’t dealt with in many years.

With crisis, however, comes opportunity. The ‘I FEEL’ Project wants to create a supportive space where people can share how they feel, empathise with one another, communicate and connect, share ideas and promote healthy ways of coping. The message is that emotional health and talking about these issues is important and healthy, especially if one has the goal to grow within oneself, one’s family and one’s community. 

So far, they have received deeply vulnerable and brave testimonies from dozens of people, with stories of anxiety, depression, healing and courage from across the country’s provinces. Rikki from Joburg bravely shared her story of battling with trigeminal neuralgia, while Munashe in Cape Town gave tips on overcoming fear.

A big component of the campaign/account is to provide psychoeducation. The ‘I FEEL’ Project wants this to be a year of opportunity, change and growth by supporting people to face their adversity in an informed and empowered way. 

If you want to SEE more, HEAR more, FEEL more head over to @theifeelproject!

If you would like to get involved, search theifeelproject on Facebook or email

They can’t wait to hear your story and to share it with those who need to hear it most.

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